Who would have thought that bottled water would become the multi-billion dollar industry that it is today? After all, water is one of the most abundant resources on the planet. Well, the water industry thought it had that potential and they generated a multi-million dollar, multi-national marketing campaign for that very purpose, and it worked. The proof is that bottled water sitting on your desk right now.
Was it the water that made a difference or was it the marketing approach?
Obviously, it wasn’t the water, it was the marketing.
Marketing made the difference in how water was perceived by the average consumer and an industry was born.
Let Random Original develop a “Cool Water” marketing plan for your product that will change the average consumers perception and help you grow within your industry and increase your “water” sales.