In order for you to work toward a common goal with either your business or business partners you need to really white board these questions out.
-What do you want your people to do?
-How do you want them to do it?
-Who’s involved?
-Why will these people/customers participate?
These are the basic questions for constructing a brand and with a foundation built upon focused goals. And to also have a target within scope.
How do we come into play? We are already here, giving you the crosshairs for your marketing and company recognition. Don’t hesitate to ask questions because you will most definitely get answers and not just in a different color on the white board.